As organizations increasingly recognize the centrality of design to strategy, designers have an opportunity to shape decisions at the highest level, moving beyond low-level UI/UX decisions to product vision and strategy. In The Designer's Guide to Product Vision, pioneering product design visionary Laura Fish helps you level up your skills and become a modern design leader.
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One of the joys of product development, whether it be software, service, or hardware, is getting it right. The way to get it right is to uncover the real business problem, and to write the requirements for the solution that best solves that problem.Without the right requirements it is impossible to build the right solution.
For all the resources on great design, there's almost nothing on how to be a great design professional. There is a lot of material on what it takes to create great products, there's almost nothing on how to design the team that designs those products.
Have a new idea? Quickly validate it using proven methodologies. Build your first product without the need of coding.
Strategic thinking is a powerful and invaluable skill, one that leads to greater chances of success in whatever professional and personal projects you're involved in. It involves setting goals, developing long-range plans, anticipating the unexpected, analyzing your environment, and even cooperating with your competitors. With Strategic Thinking Skills, you'll get a simple and comprehensive guide to the skills, tactics, techniques, tools, case studies, and lessons behind this all-important process. Award-winning Professor Stanley K. Ridgley of Drexel University has crafted these 24 lectures as an accessible way for you to engage with thinking that will help you think-and act-more strategically in business and in your own life.
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