
Marketing Analyst: Learn Sales Forecasting & Market Analysis
Mastering AI-Driven Sales Forecasting, Market Analysis, customer Segmentation, Predictive Analytics ML models in Python.
Clústers con K-Means y PCA, Mod. Predictivos: Random Forest, Gradient Boosting y Redes Neuronales, TensorFlow, ChatGPT
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Mastering AI-Driven Sales Forecasting, Market Analysis, customer Segmentation, Predictive Analytics ML models in Python.
Now, a leader of Northwestern University's prestigious analytics program presents a fully-integrated treatment of both the business and academic elements of marketing applications in predictive analytics. Writing for both managers and students, Thomas W. Miller explains essential concepts, principles, and theory in the context of real-world applications.
A proven step-by-step process for creating marketing messages that lead to more sales, from more people, more often.
"A must-have book for anyone interested in marketing to learn, step by step, how marketing is actually done." Jaideep Prabhu, Professor of Marketing at the Cambridge Judge Business School, Cambridge University"This book is a great read that will help you add value to your business, customers and partners like no other.
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